Surpassing Customer Satisfaction to Customer Success
Established in 2009, Atomy is a global network marketing company with direct selling operations in 27 regions worldwide as of December 2024, including Korea.
Since it was established, Atomy has grown rapidly through consumer-centered network marketing that strictly upholds CEO Park Han-gill’s principle of “Absolute Quality, Absolute Price.” The company has worked tirelessly to create a foundation for sustainable growth based on innovative thinking that sets customer success as its key objective and a corporate culture centered on principles, inclusive growth, and sharing.
Atomy uses a consumer-oriented network marketing strategy. We select favorable products that are higher in quality at more reasonable prices, and sell them through distribution channels that can compete with department stores, discount stores, home shopping networks, and online shopping. In other words, we find products that are more competitive in quality and price than similar products distributed through other channels for our customers’ benefits. Through this strategy, we promise to achieve our ultimate goal of “Surpassing Customer Satisfaction to Customer Success.”
Absolute Quality Absolute Price: Atomy’s Absolute Value
The product philosophy behind Atomy is to provide Absolute Quality and Absolute Price that is unbeatable. Absolute Quality means a quality that no one can match at a certain pricepoint, and Absolute Price means the lowest possible price for the same quality. This is the value that Atomy has strived for since the beginning.
The Masstige Strategy
Masstige is a portmanteau of “mass,” meaning general public, and “tige” from the word “prestige.” Under the slogan of Masstige, Atomy offers products of Absolute Quality at an Absolute Price, which is the secret behind our success.
Atomy You Can Trust and Use, Reborn as a Consumer Curator
Atomy is going beyond its Absolute Quality Absolute Price promise and is being reborn as a “Consumer Curator- Atomy You Can Trust and Use.” With the absolute trust of its consumers, Atomy will analyze the needs of individuals as a shopping curator to recommend just the right products for every consumer. Through Atomy’s curation service, consumers will have access to a wide range of Masstige products. “Atomy You Can Trust and Use” is another product philosophy that enriches and adds value to our consumers’ lives.